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Marketing with the AI Team

From study to live post

The AI Team studies your project, creates pieces with your brand, builds the schedule and posts on its own to Instagram, LinkedIn and Facebook.

Bento, benflow's white dog, in sunglasses and a black bandana, with a paw on a megaphone and a phone recording beside him
How it works

Four steps, no agency

Study, piece, schedule and live post, with pieces from the sample project Aurora Móveis.

  1. Estudo

    The project's persona, audience, business and SWOT.

    Marketing study

    Aurora Móveis

    Rita, the owner of the new apartmentPersona: couples aged 30 to 45
    Strengths
    Guaranteed deadline
    Weaknesses
    Little presence on LinkedIn
    Opportunities
    New buildings in the area
    Threats
    Ready-made furniture
  2. Peça

    Reference and art with your brand become the piece.

    Aurora Móveis brand reference: the store's natural wood palette, from light to dark, with the green of the facade
    Brand reference
    Line illustration
    Piece Kitchen ready in 45 days from Aurora Móveis: green background, a line illustration of a custom kitchen and a serif title
  3. Agenda

    The pieces on the days of the month, ready to go out.

    Month schedule

    ScheduledPublished

    Each piece on the right day and at the right time for the network.

    In the list

    • Before and after: Rita's kitchenDay 10, 12:00Scheduled
    • Home office in 2 m²Day 13, 09:00Scheduled
    • Kitchen ready in 45 daysDay 15, 18:00Published
  4. Live

    At the scheduled time, benflow publishes on its own.

    9:41
    auroramoveis
    Piece Kitchen ready in 45 days from Aurora Móveis: green background, a line illustration of a custom kitchen and a serif titlePublished on Instagram

    auroramoveis From the 3D design to installation in 45 days, with the deadline in the contract.

    Aurora MóveisPage

    Your project delivered on time, with every stage tracked.

    Piece Partnership with architects from Aurora Móveis: dark green background, a clipboard with a floor plan and the Talk to us buttonPublished on LinkedIn
Everything included

Marketing up close

Real dashboard screens, in the sample project Aurora Móveis.

01Study

An agency that studies your project

The AI reads the code, the notes, the cards, the site and the connected data, and builds the project's marketing study.

  • Personas: what they want, what hurts, triggers and objections
  • Business: differentiators, pricing, competitors and SWOT
  • A 0 to 10 score for the site and the system
  • A new study every day, at the time you choose
  • The whole study to download as ESTUDO.md
Top of the Aurora Móveis marketing study, with the site and system scores, the ready pieces and the next post
Site and system improvements as cards, each with the Turn into card button
Each improvement becomes a card on the board, with the why and where to change the code.
02Pieces

Pieces with your brand, in batches

Photo post, illustration post, infographic, carousel or Stories: up to 10 pieces per batch, from a single topic.

  • Images from Unsplash or Pixabay, AI generated or drawn in lines
  • Up to 12 brand references, read by the AI
  • Identity: visual tone, allowed colors and what to avoid
  • In bulk: mark as ready, duplicate and schedule
  • Download as PNG, as SVG or the carousel slides
Aurora Móveis pieces as cards, with filters by type, status and campaign
Create piece window, with the piece types to choose from
Create a piece in three steps: type, topic and look.
03Studio

Adjust the piece by asking the AI

In the piece Studio you change text, template, image and format, or ask for the change in one sentence.

  • Formats: feed, square, Stories, Reels and landscape
  • Templates: featured photo, step by step, number with chart
  • Carousel with 2 to 10 slides
  • Each change becomes a version, with undo
  • The art follows the project's design system and logo
Piece Studio, with the art preview and the Ask the AI, Text, Template, Image and Colors and brand tabs
Ask the AI tab in the Studio, with the written change request and ready-made suggestions
Ask for the change in one sentence; the AI redoes it and keeps the version.
04Schedule and publishing

At the scheduled time, benflow posts on its own

Pieces go into the calendar and out to Instagram, LinkedIn and the Facebook Page, with nobody keeping the dashboard open.

  • Calendar by month, week or list
  • Schedule several pieces at once, on the next free days
  • Reschedule, cancel or publish now
  • Send the schedule to Google Calendar or download the .ics file
  • Carousels go out as carousels on Instagram and LinkedIn
Aurora Móveis Marketing calendar for the month, with the scheduled and published pieces on each day
Window to schedule several pieces at once, with a preview of how they will look
Pick the pieces and schedule them all at once.
05Numbers

Campaigns, performance and data in one place

Reach, likes and saves for each post, site visits and conversions and Meta ads, side by side.

  • Instagram performance over 7 or 30 days
  • Google Analytics, Search Console and Hotjar feed the study
  • Meta ads in read-only mode: spend, reach, CTR and CPC
  • Paid and organic compared for each boosted piece
  • UTM link for each campaign
Aurora Móveis Instagram performance, with followers, reach and the posts table
Site numbers for the last 28 days, from Google Analytics and Search Console
Site numbers feed the study and the campaigns.
06Email marketing

Emails written by the AI for your list

AI-generated campaigns, contacts imported or linked to your system and groups by filters.

  • Create the campaign and generate the email with the AI
  • Send a test to up to 10 emails first
  • Groups by filters: new, or inactive for some number of days
  • Import a spreadsheet or link your system's user list
  • Unsubscribe link in every email
Aurora Móveis email marketing campaign, with the AI-generated email and the preview

What you need

  • The project's Claude connectedThe AI is your team's: the study, the pieces and the changes run on it.
  • Accounts connected by the adminInstagram, LinkedIn, Facebook, Google and Meta Ads, each with its own account.
  • Nothing extra on the planMarketing comes with every project, along with the rest of benflow.
FAQ

Questions about Marketing

  • For the study, the AI pieces and the changes, yes: they use the project's Claude, on your team's account. Without it, you can build pieces by hand in the Studio.
  • Instagram (business or creator account), LinkedIn (profile or company Page) and the Facebook Page, once Meta approves the app. TikTok, YouTube and video not yet: what you post elsewhere you mark as published.
  • No. Meta ads come in read-only: spend, reach, clicks and paid next to organic. Ads are still created in Meta Ads Manager.
  • Yes. Upload the image (up to 8 MB) or pick from Unsplash or Pixabay, generate with AI or use the line illustration.
  • The project admin connects the accounts, schedules and publishes. The team creates and adjusts the pieces.
  • No. At the scheduled time, the benflow server publishes on its own.

Still have a question?

The people who build benflow answer.

Help center

Your project with marketing every week

benflow app

iPhone and Android

Your projects, in your pocket

  • Cards by voiceSay the request and it becomes a card
  • Works offlineSends when you are back online
  • Instant notificationsEvery step on your phone
Coming soon on theApp StoreComing soon onGoogle Play
Meet the app

Coming soon to the stores.

benflow app screen with card 2 open: Claude working on the tests at 74% and the card's path to staging
benflow app home screen: Hi, Ana, the most recent projects and Aurora Móveis moving now, with the card waiting for validation
benflow app notifications screen: cards going to staging and production, comments and project messages

Live network

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